Accelerate My Practice Blog

The Front Office of your Dental Office is the first and last point of contact with patients, so lets make sure that procedures are concrete and the interactions leave both the patient and dentist feeling confident!

Why is it that some people will willingly break appointments at the dental office yet keep their hair appointments?  It is more commonly known as the “perceived value.”  Patients value how their hair looks more than their dental health sometimes!  How do we change this philosophy?  It starts with establishing a relationship based on trust and respect from the get go.  It is also important to set clear guidelines “gently” with patients so that they know what your practice boundaries are and can comply with ease.

We all know that Periodontal Disease is a tricky topic to bring up with our patients! How do we bring it up? First things first, focus on the words you are using to portray the message you want patients to receive. 

Interesting how “bloody gums” becomes more emphatic when described as “hemorrhaging gum tissue!” The goal is to elicit behavior change and the focus on the “emotion” does just that. 

Understanding “why” you do what you do is one of the most important aspects of your Leadership as a business owner who happens to be a dentist.  Being committed to the “good of all” provides amazing team momentum and therefore phenomenal results!

To illustrate this concept, let’s look at how and why geese fly in a “V” formation.  The primary purpose is to decrease the amount of effort to accomplish a task due to efficiency. Geese flying in the back of the formation are honking to give the lead support to keep going.  The sweetest piece of all is this, if one gets injured and flies to the ground, 2 fellow geese go with him or her to help protect and care for their injured. Everyone tries to go in one direction in this flock.