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Super User

Talking to Your Patients About Their End Of Year Benefits

It's about that time of year again, Holiday and Crazy Families. Don't get distracted and forget to have your dental team talk with you dental patients about end of year insurance! What can you do to drive end of year insurance benefits and end of year business? What is the best methodology? Pushing to use remaining insurance before the end of the year is not a new concept and probably isn't new to any of you but it's our methodology in how to notify your patients that can make all the difference!

 

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Posted by Super User on Wednesday, 11 November 2015 in Dental Patient Acceptance
Darren Kaberna

9 Things Great Leaders Say Every Day

Fantastic article on Leadership ~ Darren Kaberna

People judge you by what you do--and by what you say. Here are nine phrases that should roll off your lips every single day.

Your words are among your greatest tools. They're a window into your vision, your values and your abilities. So, whether you're running a giant organization or just trying to herd a group toward a certain outcome, there are messages you need to communicate constantly in order to lead effectively.

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Posted by Darren Kaberna on Wednesday, 26 February 2014 in Dental Team Work
Darren Kaberna

When You Lose A Dental Patient, Not If

I saw this article written by Joe McGonigal and it resonated with me as I recently had to deal with a circumstance like this myself.  Reading this article helped me to feel better about how to handle it myself.  These instances can be challenging to say the least.  I know I lost sleep over it and I am sure some of you do as well.  This is some great advice.  ~Darren Kaberna


When You Lose A Customer, Not If

  • Posted on January 24, 2014 
  • by Joe McGonigal 
  • in Blog, Management, Sales Process
Photo Credit: woodleywonderworks via Compfight cc
Every year you will lose clients. It’s the natural ebb and flow of business. Some you’ll lose to price, some because of service issues, and some because you are no longer the best option.  Don’t waste time worrying about whether or not it will happen, spend that time deciding how you’ll react when it does.  Clearly this isn’t to suggest you should just let people walk out the door.  You should absolutely make every effort to understand the client’s motivation and see if there is a way to retain their business.  But when it’s clear they are leaving, you have a choice.You can get mad, storm out of their office, and say, “Don’t say I didn’t warn you.”  Or You can wish them luck, tell them you’re disappointed they’re leaving, but remind them the door will be open should they choose or need to return.  I had that experience last month when I canceled a service I’d been using from Grasshopper. Here’s the email they sent me.
Your request (#We’re sad to see you go) has been deemed solved.
Hello Joe,
As requested, we’ve officially canceled your account. It’s a sad day for us today here at Grasshopper – we hate saying goodbye to friends!  We’ll really miss you and hope this won’t be the last time we hear from you.  If you decide you miss us too, we’ll gladly welcome you back with open arms and waive any reactivation fees!  Just give us a call.
Regards,
Johnnie K.
Not only was it not what I expected, it left me with a very positive feeling about the brand.  What’s your typical reaction when a client leaves?  Are you leaving them with a positive impression or is your reaction only affirming their decision?  Losing the client doesn’t define you, but how you react does.

About Joe McGonigal

Joe has spent the last 12 years as both a front line producer and sales leader for a large, publicly traded healthcare distribution company. During that time, he received numerous sales and leadership awards for his contributions. Joe uses a blend of coaching and consulting to help sales professionals and organizations find ways to initiate new opportunities and grow sales.
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Posted by Darren Kaberna on Wednesday, 26 February 2014 in Dental Practice Management
Darren Kaberna

No Drama Allowed in My Dental Office!!

Whether at work or at home; drama needs to be left at the door.  Fundamentally, drama is just simply bad.  It is pervasive.  Such a common denominator for the stress, lack of performance, and overall tone set within the Dental Practice or any workplace.  

Often times we see a trend of coworkers or others that find entertainment in watching or contributing to the struggles of those individuals. Therefore, the focus must be on setting expectations to reduce or eliminate the workplace drama.  

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Posted by Darren Kaberna on Wednesday, 19 February 2014 in Dental Team Work
Super User

How are You Contributing Within Dentistry and Your Community?

How are You Contributing Within Dentistry and Your Community?

There are many forms of Contributions deemed in Society and dentistry.  Let's focus on daily Contributions that occur throughout the year; every day.  It is important to make the distinction between achievements and contributions.  An Achievement is defined as something accomplished successfully, especially by means of exertion, skill, practice, or perseverance.  Therefore, achievements can easily become a task that is simply checked off our "to do" list once accomplished.  On the other hand, a Contribution is defined as something contributed such as money or an idea.  It can also include your time.  The correlation between the two is quite simple; our contribution is the entire Picture seen through those snapshots of multiple achievements.  They are imperative in reminding ourselves that "we can make a Difference."

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Posted by Super User on Wednesday, 19 February 2014 in Dental Practice Management
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