We help dentists grow their practices and achieve their dreams.
A successful relationship of any kind must have one common denominator. That common denominator is known as Communication.
Communication opens any and all doorways to Success. If fostered properly in your dental practice, it will be the key to a Successful Practice. After all, the clinical skills provided in the practice are only one factor in the overall equation; the ability to communicate is by far the largest factor.
3 Things You Can Do to Make a Great First Impression in Your Dental Office
So you have a new dental patient coming to your dental practice and you want to make a "Great First Impression" on them. I think this is critical for the practice to grow and be healthy. All too often I think many practices don't put enough thought into this process, which surprises me. When you take an impression of a prepped tooth, you take great care to make sure it is perfect. As you are well aware if things aren't perfect, the impression won't be great and the end result won't be great as well. So you are very particular with this process clinically. Why don't you take the same care with the impression you make on a new patient, or every patient for that matter? You probably just didn't realize you should.
So what can you do to make an amazing impression?
How to Grow Your Dental Office Via Referrals
We get excited when there is an opportunity for growth. There is also a certain level of excitement when the growth not only involves new dental Patients but revenue. The Decision to proceed externally vs internally will become abundantly clear as you measure revenue per patient. I was in a Dental Office recently where we measured exactly how much money was being spent vs the revenue from each patient.........The results were astounding.
As many of you are already aware, the ability to leverage an internal marketing strategy is possible and productive. Once again the common denominator is generally focused on the mindset of the consumer. A great example of external marketing is the consumer looking for a deal, a coupon, or a free service. That type of mindset is generally one to decrease value. Your practice offers exceptional Value, the services rendered are invaluable. Ultimately we obtain more effective results by approaching our most valuable resources....Our Patients. Your Patients will get excited to share their experience with friends and family! The experience reiterates the level of quality and value offered in your practice. It's quite simple, as your patients develop a trusting relationship with the practice, the excitement to share will be expressed to those close to them. Upon the completion of every appointment always ask the patient to refer you to their friends and family. Offer a reward incentive to them for their trust and loyalty to your practice. Other instances to offer referrals might include: in office whitening specials, newest innovative technology, or some new changes within the office. Another great way to receive referrals is through Specialty offices. So often patients randomly call an Oral Surgeon for an impacted wisdom tooth without having a General Dentist. There are also several instances where an Orthodontist is used without the establishment of a General Dentist. These are just a few examples to grow your practice by internal marketing. During our live day event we mention offering patients an incentive for referring a new patient to your office.
Some examples of incentives might include:
Four Areas of Confidence Within Your Dental Practice That Will Result in Growth
How does confidence lead to dental practice growth? How can confidence lead to greater dental case acceptance? When we look at clients across the country, as it relates to their confidence and success, it becomes obvious to us outsiders the correlation between the two. Therefore our goal is to help our clients increase their confidence in 4 main areas that we see some struggle: Clinical, Financial, Personal/Social, Leadership. We find that these areas appear to be the most critical for each person within the dental office. Take an inventory on them and then work on the areas that you need the most help with. We see these being hierarchal in nature, so let’s start at the bottom
8 Simple Ways to Inspire Yourself at Work
