How does your mindset impact things? When addressing the exit of Medicaid and PPO's out of your practice, are you prepared, at least initially, to have holes in your schedule? Although this sounds scary, offices that exit these discounted programs slowdown in the beginning yet they build production in a very short period of time. The instant gratification will not come when you choose to get off Medicaid. Your schedule will be slower. Are you prepared for this?
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We always ask the question, "what is one thing you could do right now that would change your life, your dental practice, your business?" You probably think that if you spend your money on marketing, that should bring in all the new patients. Sometimes, Yes! But, have you ever thought about using what you have? Have you ever thought about stepping up your in office game by simply being Proactive? Don't wait for something to happen, take some steps to get it done.
One of the “7 Habits of Highly Effective People” as outlined by author Stephen Covey is to be “Proactive.” While traveling on Southwest Airlines last week,
Everybody thinks the first impressions are made when we walk up face to face and actually take a look and see each other and that's not always the case. It depends on how they found you maybe on your website or did they find you on Google? That brand creates an impression, it creates the impression of who you are, how you present dental practice and what you are selling. When you look at your website does it sell health? Does it match what you represent? Are your dental patients aware of your services?
You're sitting there wondering what you need to do to get more traffic through the doors of your dental practice, right? Well, with all those dental marketing companies out there...how do you choose? Good news is, YOU DON'T HAVE TO!
Whaaaaat did I just say? I said, "Don't choose external marketing"! Let's take a look at some options you have with growing your dental practice with internal marketing!
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