There is a lot to balance when it comes to running a successful dental practice. Gone are the days when you could neglect an online presence and still see the same results from an ad in the newspaper. Now, you have to successfully attract new patients by optimizing your website so you are easily found. Here are a few easy things you can do to get on the right track when it comes to your dental practice SEO.
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It can be easy to get lost in all of the details that come with running a successful dental practice. There are your patients to think about, new advancements in equipment, and keeping your staff happy and productive. However, one aspect that you should never let pass you by is how successful promotions can increase your revenue. These can bring you new patients, while keeping your regular patients happy. Here are a few tips to successfully use special offers to promote your dental practice.
It doesn't matter whether you've been in your dentistry practice for one year or thirty years, the way you approach a patient on that first visit can do volumes for your business. When you talk to your patients, you need to think of their needs right off the bat. Many are concerned about insurance, while others may only want to get aesthetic work done.
Whatever the needs of your patients, it is important that you know them in order to better serve and up-sell them. Here are three questions you should always ask at that first appointment.
When you're busy running a dentistry practice, blogging might be the last thing on your mind. However, you should know that in our modern world, it's imperative that all businesses have a content marketing strategy. Your business website needs more than just the basic (boring) information about your practice. Here are some tips about content marketing and why you should get on board, if you haven't already.
Looking for new ways to market you dentistry business is something you should always be practicing. Word of mouth has always been a successful method, however you should also focus on testimonials you can put on your website, commercials, and social media outlets. You may not think that you can afford the time or money to film video, but in reality with all of the advancements in technology, you can do it right from your smart phone! Here are a few tips on capturing a great testimonial, and why it is so important.
