We help dentists grow their practices and achieve their dreams.
Marketing is essential for the success of any business, and that's certainly true of a dental practice. Whether your practice is up-and-coming or it's been established for years, focusing on an ongoing marketing campaign can help boost your clientele and brand awareness, not to mention cement your reputation in the community.
YouTube.
What do you know about YouTube except that it's a site your children go to often to watch silly cat videos? If you're like most of us you probably don't know that YouTube fluctuates between number one and number two with Google in term of search volume! Pretty amazing stuff, so today Accelerate My Practice will walk you through the basics of how to use YouTube to optimize the web presence of your Dental Practice resulting in New Dental Patients.
Your employees represent your practice, and often, your professional reputation lies in their hands because of their continued interaction with your patients. If you hire people who don't have a patient focus, it won't be long before your patients start attributing that lack of concern to you as well. The first step in hiring good people is creating the kind of job description that will attract them and inspire them to apply. Here are some suggestions on writing the perfect job description.
Google. Facebook. Youtube. LinkedIn. Yahoo. Are you utilizing these outlets appropriately?! It's very important to understand how Google see's you and how your audience or in this case your dental patients see you Google specializes in giving you good local relevant results. Googles local search allows users to find businesses and websites within a specific geographic area. Optimizing for local search requires different practices than for traditional search engine optimization. For example, if you are in South Padre TX and you do a google search for coffee shops, google will show you coffee shops closest to you in that area, it will not pull up results for coffee shops in Denver CO.
Staffing your dental practice with the best employees is key to ensuring its longevity. Thanks to the modern world of social media, you can more actively build your employer brand and turn connections into viable job candidates.
