We help dentists grow their practices and achieve their dreams.
Company culture means something different for each business. It may mean opportunities for telecommunication, team-building excursions, on-site perks, or even daily meditation. What's important about company culture is having it. Culture is a main factor in keeping employees happy, and to have a good employee retention rate and get the most out of your workers, they absolutely need to be happy.
Referrals are the lifeblood of any business, trusted more than advertising (by a whopping 92 percent of people), and they become part of your practice's online footprint and brand. For these reasons, you want to encourage reviews and social media word of mouth. It's easier than you think.
The generation born between 1981-2000 is often called Millennials, Gen Y, or digital natives. The are ethnically diverse, socially aware, and plugged into technology. Creating a dental practice that is appealing to Millennials is a wise move, as there are approximately 80 million of them in the US — the largest generational cohort in American history. While marketing personas are essential to creating a practice that appeals to the patient group you are targeting, know that only 40 percent of Millennials identify as such, so marketing as a "Millennial" dental practice is ill-advised. Instead, you should:
Dental offices pay close attention to how they interact with their patients — but what about interacting with the office staff? A positive work environment fosters a happier staff and a more productive office. Make sure your office isn't suffering from attitude problems.
Your website is your often the first point of contact between you and your patients. It’s crucial that your website is doing all that you need it to. It should provide visitors with certain information, help them get to know you and your staff better and inform them about the services you offer. Your website can also be a great way to truly connect with your patients online and then transfer that relationship into the real world
If you are in any doubt as to whether or not your website is functioning as well as it could be there are a few different areas you should be looking at.
