We help dentists grow their practices and achieve their dreams.
Why do people make changes? How can we utilize this when it comes to our dental patients, our partners, our team members, etc.
"People don't buy products, they buy better versions of themselves." (http://bit.ly/1udyiSF)
There's so much to be said here. The challenge we see is that when we talk to patients about dentistry, we tend to focus on the feature and the benefit. Before we go any further we need to identify the difference between feature and the benefit.
To be successful, it is vital to set goals. I often tell my dental offices, that don't believe in setting goals, you are rowing a boat with one oar; the only place you are going is in circles. As kind of a goal setting 101, I recommend these steps:
"A thousand mile journey begins with a single step."
Taking the first step is always difficult but eventually it will get you to the top of the mountain. If you have been in business for any length of time you have had challenges within your business that have led to having some tough conversations and making some difficult decisions. How do you survive during difficult times when you feel like your business is failing or perhaps you develop a health issue or unexpectedly pass away? What will happen to your family, employees, and patients? Even if you are not in dire straits, an escape plan is essential in order to be prepared. What is the plan in place if your business goes south?
HOW MUCH DOES THAT COST??? Is this the question we fear the most from our dental patients? Are we afraid our patients won't choose our dental services if the "out of pocket" is too much? Or if we are out of their network? Does fear really drive us to believe that insurance coverage or lack of is sustaining our business?
It is our pleasure to announce that Patrick O'Donnell has joined AMPs Business Development Team. Patrick has over 15 years of experience in the dental industry.
Eleven of those years, Patrick directed dental supply and dental service operations up to 35 million dollars and up to 52 team members as a general manager. His branches were chosen as National Branch-of-the-year three separate times.
